Facebook Starts Hosting “Instant Articles” That Load Fast Yet Give Publishers Data And Revenue

 Watch the video above for hands-on demo. Assuaging publishers’ fears that Facebook would keep all the data, the social network will share analytics, and Instant Articles is compatible with audience measurement and attribution tools like comScore, Omniture, and Google Analytics. Ads can appear inside Instant Articles, with publishers keeping 100% of revenue if they sell them, and… Read More