In an unusual move yesterday, Apple CEO Tim Cook reached out to company employees via a video message urging them to familiarize themselves with Apple’s Business Conduct Policy. The message, posted to Apple’s internal system, quotes Dr. Martin Luther King Jr saying “The time is always right to do what is right” in order to encourage employees to speak up about conduct that may violate Apple’s policy.
Along with the video message, employees also received an email from Apple’s top lawyer who goes on to reiterate Apple’s core values of honesty, respect, confidentiality, and the “critical obligation of every Apple employee to adhere to legal principles”, such as antitrust and anti-corruption laws.
Apple has even put together a new code of conduct iBook for employees with multimedia content including galleries, video, audio and multitouch widgets. The full message is right after the break…(...)
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