According to The Information, a technology blog run by the former Wall Street Journal star reporter Jessica Lessin, Apple is about to bring broadcast radio stations to its iTunes Radio service and permit advertisers to target listeners with greater granularity than before.
These latest strides, said to materialize later this year, are believed to be aimed squarely at the likes of Pandora as Apple moves to make its service more competitive versus established Internet radio offerings…... Read the rest of this post here
"Broadcast radio stations and locally targeted ads reportedly planned for iTunes Radio" is an article by iDownloadBlog.com.
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