Everything Apple

Tuesday, 3 June 2014

Survey shows Beats deal is increasing Apple’s “cool” among students

Apple Beats deal (Tim Cook, Jimmy Iovine, Eddy Cue and Dr Dre 001)


Apple didn’t make much mention of its $3 billion Beats acquisition at WWDC yesterday, but it didn’t really have to. Since the news broke in early May, the storyline has pretty much dominated much of the tech-related news cycle.


And it seems to be having a positive impact on Apple’s image. According to a new survey by education technology company Chegg, which involved the polling of 10,000 students, the acquisition will make the iPad-maker more ‘cool.’... Read the rest of this post here




"Survey shows Beats deal is increasing Apple’s “cool” among students" is an article by iDownloadBlog.com.

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