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Wednesday, 22 April 2015

Apple Store signs around the world go green for Earth Day

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As part of Apple’s push for a greener environment, the company has changed up its physical signage outside Apple Stores around the world to celebrate Earth Day. The updated logos are mostly the same but the leaf section is tinted green. The celebration can be seen at Apple Stores worldwide.

Apple has also put the Apple logo with the green adornments in some places online, such as on its YouTube account. Apple’s homepage is currently dominated by its environmental initiatives for the occasion, with the launch of Apple Watch relegated to one of the smaller summary panels.

Tim Cook’s leadership has put specific focus on matters of sustainability, with Lisa Jackson appointed as VP of Environmental Initiatives.

Apple released its environmental progress report for 2015 earlier this week. The company has also recently announced new forestation projects and solar farms to make Apple operations rely 100% on renewable energy sources.

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Filed under: AAPL Company, Apple Watch, General, iOS, iOS Devices, Tech Industry Tagged: Apple watch, Earth Day, environment, green, Lisa Jackson

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