In-App Purchase, a way overused feature which provides a way for supposedly free games and apps to ask users for cash in order to enable advanced features or unlock virtual items, is increasingly drawing ire of regulators across the globe.
In-App Purchases are notorious for fooling less-informed adults and kids into downloading so-called freemium apps so it’s no wonder the European Union officials have repeatedly warned that companies like Apple and Google should stop labeling free-to-download apps that contain In-App Purchases as “Free”.
Companies could soon be forced to make the “true cost of apps” unambiguously clear before purchase, according to a complaint the European Commission filed today…... Read the rest of this post here
"EU officials upset as Apple remains mum on proposed IAP policy changes" is an article by iDownloadBlog.com.
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